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5 tips on how to reach your audience through social media

Sometimes thinking outside the box is necessary to find new ways to reach clients on social media. Continue reading if you want to grow your audience, increase sales of the services or goods you offer, or just produce top-notch content. The best advice for connecting with clients on social media is as follows: Select social media channels that are best for your brand. Instagram and Twitter are no longer the only two websites that rule the internet world.  Pinterest has now surpassed Twitter to become the 2nd largest driver of traffic from social networking sites (Facebook remains the top driver)....


5 Tips for Creating Great Landing Pages

A landing page's objective is to nurture potential consumers who aren't yet prepared to make a purchase and to show how your business offers a special benefit in that field. Such a webpage is crucial if you want to increase customer satisfaction, increase sales of your service or product and attract new clients swiftly with alluring offers. You'll discover the essential elements of a fantastic B2B and B2C landing page in this article and how to include it into your material to boost conversions. How do landing pages work? A landing page is a standalone web page that has been...


Prypto, a revolution you have been waiting for.

Investing in real estate can be a complicated and time-consuming task. Not to mention the process of a property hunt and dealing with the lengthy procedure of purchasing it. The struggle is real. We get it. Although, we have news for you. A revolution is underway. One that makes the process of investing feel like a breeze. Prypto, a property tech firm is transforming the way you perceive real estate. A Dubai-based company led by a real estate giant, Managing Director of Damac Properties, Amira Sajwani, is revolutionizing the real estate scene in Dubai. A one-stop shop for all real...


How to make TikTok's Google-friendly

Over the past three years, TikTok has undeniably established itself as a major player in the social media industry. It has more than a billion daily users and continues to rise in popularity, which increased significantly during the 2020 Coronavirus pandemic. Users may now express themselves artistically on this platform, which also gives businesses the option to market their goods or services in fresh ways. Done right, this can be a terrific tool for increasing brand visibility and recognition. Google is currently indexing TikTok's video material enabling viewers to easily search videos. While TikTok does offer a fun platform for...


Using marketing automation to your advantage

Managing, identifying, and nurturing leads all through the customer journey, up until the sale, and beyond can be accomplished with the help of marketing automation. However, enormous authority also entails great responsibility.  When used effectively, marketing automation can produce outcomes that will enhance your reputation with the board.  You can grow your marketing, monitor leads, and track performance. However, marketing automation won't benefit you if it is implemented haphazardly and then allowed to go haywire.  In reality, it often causes much more harm than gain.  So, where do you begin?  Know your customer   I'm serious, you guys. The concept of...


The B2B social media plan you must have

I presume that everyone is aware of and agrees with the importance of social media for B2B marketing. The question at hand isn't "why we should use social media?" but rather "what are the key components of a successful social media strategy?"  The good news is that your social media marketing approach will be quite similar to how you plan for all of your other marketing platforms. Strategize, Listen, Execute, Measure, and Refine are the basic steps. The real secret to success, however, lies in three areas.   1. Determine your destination before measuring your progress.  A common thing that everyone...



@media only screen and (max-width: 797px) { .mbl_img{ width:75% !important; } } If you run a business in today’s times, a website is the most important tool for building your online presence. But a significant element of any website is its design. However, while researching web design trends, you should first consider what a web design is and how it may benefit the performance of your website. Web design is the process of creating a website that focuses just on the user's experience and presenting it on the internet rather than software development. It relies on well-designed pages, intuitive navigation, and...



Real estate digital marketing expert Ahsan Yaqoob has now launched his maiden book. The insightful book, Real Estate Battle-Tested Digital Marketing Strategies Revealed, takes readers through a step-by-step guide to help them understand the fast-paced and complex world of digital marketing. Press Release We live in a truly digital world, and understanding how to successfully promote our brand and engage with potential customers has never been more challenging. Ahsan Yaqoob is the Branding and Digital Marketing Advisor to multiple award-winning real estate brokerage firms in Dubai, and his knowledge and innovative techniques saw him manage campaigns worth over one million...


Connect with your target audience on a deeper level with a perfect branding strategy

A well thought out branding strategy can transform any business from just another product on the shelf to an essential use for people’s everyday lives. We can’t deny that a service or product’s functionality and quality tops in importance, but the way you deliver your value to those targeted, will decide whether people will want to turn their heads to take another look, or not. Like what Jeff Bezos once said: ”Your brand is what people say about you when you’re not in the room.” Couldn’t have said it any better! Your brand is defined by people’s perception of you...


How Lights and Camera can Bring your Business into Action!

Everyone’s online in today’s time. Buying, selling, chatting, or even reading, just like you are at the moment! So why not use this presence of your potential customers online, to show them what your business has to offer them and grab their attention.   According to Statista, the average daily social media usage of internet users worldwide amounted to 147 minutes per day in 2022, compared to 145 minutes in the previous year. As the presence of people on social media is growing, it is important that your business grows too! One tested and proven way to catch the eye...


Importance of Colors in Brand Communication Strategy

Branding and marketing can be tricky. Have your emotions ever been taken on a roller-coaster ride while watching your favorite brand’s ad campaigns? Other than the story portrayed, how do you think they constantly upkeep their values? In a word, one effective way to do this is through colors. How? As digital marketing experts, we break it down for you. In the journey towards building your brand strategy, color is one of the major weapons present in your arsenal. The power of color has a far-reaching impact on how the audience perceives your brand. Whether you are promoting yourself as...



We use our technical knowledge and expertise in digital design to create an exclusive brand identity that make an indelible imprint in the consumer’s mind.