Branding
Since launching in 2005, Footprint Real Estate has grown to become the leading Real Estate provider in the UAE, providing the best solutions for residential, commercial, investments and property management requirements in the region.
Branding
Wanting to become a global benchmark for excellence in real estate, we worked with Footprint to develop a clear and structured brand identity. Wanting a more adaptive and bold presentation of their logo, it was important that it could be easily placed on different backgrounds. Ending on a contemporary form of the English ‘F’ and ‘P’ in the shape of a location pointer, we went for a golden sand colour to represent the company’s rich Arabian culture.